Video production can be complex and expensive and jumping into making a video without the right information can leave you with a big investment in content that may not get you the results you need. Want to make sure your video gets a good row? Here are three questions you should be able to answer before you start making it. 

Isn’t it so exciting when you have a great new idea and find just the right words to tell your audience about it? Amazing, right? Next time that happens, take a deep breath and remember: Don’t forget the whitespace.

if you’ve ever wondered “Where should I market my business?” you’re not alone. The short answer is you should market your business wherever your potential customers are. Here’s a list of ideas to get you started:

In the world of social media and online marketing, creating content can feel like feeding a beast that is always hungry. And, when you start pricing out video production or design for a campaign, feeding that beast may look like it’s going to eat your budget alive. But, it doesn’t have to be that way.

You’ve thought about hiring a professional to help with your video or design, but it seems too overwhelming. You’re not sure where to start or what to ask. Here are four questions to make sure you hire the right person for the job, the first time:

Everyone should have an email list, but no one should be writing email newsletters! Here’s why and what to do instead:

Starting a design project can seem overwhelming. It can be a lot to pull together and then communicate to your designer. So, I’m sharing all my file organization secrets with you.

If you’re looking for inspiration for working on your business (not just in your business), this week's Marketing Made Simple podcast is just the thing you need. And it's a Mixtape!

The question is, how do you get the approvals you need, while keeping your project both on time and on budget? Watch this video to find out.

When you put your video on your website, there’s a good chance you’ll need a video hosting service to do so. The two I get asked about most often are YouTube and Vimeo. Here are some pros and cons for each platform:

I recently wrapped up a video project with a client. They were SO excited! “We love it!” they said. “What do we do with it now?”

Like your favorite pair of jeans, it’s good to consider every once in a while whether or not your branding still fits your business. Here’s how…

Do you find it difficult to keep your design projects on schedule and on budget? If you’re not careful, they can get out of hand pretty quickly. But in this video I’m going to help you save both time and money on your next graphic design project.

When it comes to video, my first recommendation is to hire a pro who can translate the concepts in your head to look great on screen. But, sometimes you just don’t have the budget. We’ve all been there! Here are the tools you’ll need to level up:

Looking for some help keeping your content marketing projects on schedule and on budget? This FREE project planning worksheet is for you.

Creating curb appeal for your marketing content is time-consuming. So, my first recommendation is to hire a pro who can translate the concepts in your head to look great on paper (or screen.) But, sometimes that is a stretch too far for your budget.

In this video, I’m about to help you show up for your audience, looking like the pro they need, and give you a free tool to help you get started on better looking content today.

If you’re here, chances are you have a sneaking suspicion stories are vital to connecting with your audience. But, just in case you aren’t sold, here are some quick facts for you: