The cover of a Full Focus Planner direct mail holiday catalog sits on a gray background. The planner and accompanying journal and notebooks sit on a rustic wood surface with gift wrapping supplies and greenery. The title reads "Give the gift of achie
An inside spread from the Full Focus Planner holiday mailer shows hands wrapping a black planner in gold dotted white paper. The title reads "For the high achiever in your life."
The back cover of the Full Focus Planner catalog shows a holiday offer and the mailing panel. A journal and planner sit under a ribbon in the corner of the image.

Holiday Catalog for Michael Hyatt & Co.

In order to help their customers find the perfect gift for the high achiever in their lives, Michael Hyatt & Co. (now Full Focus) wanted to create a holiday catalog.

So, we organized a festive holiday-themed photoshoot highlighting their products and decked the halls with success (and greenery). The size and soft-touch cover were designed to help this piece stand out in the midst of the myriad of holiday mail.

Art Direction + Design : Mindy Cook
Photography : Kristin Sweeting

“Mindy is so talented, and has a broad range of skills: from design to video editing to print management. She's proven herself to be both reliable and creative in executing or crafting a vision for each project. She'll always deliver results!”

— Courtney Baker, CMO, Full Focus

Previous

Video Reel 2019